The reason I chose the colours I did is because they are fun and exciting. Bubble gum is known in it's history for being predominately pink, so the bubble had to be pink, also, it is generally recognizable to almost everyone as gum if it's pink. The boys clothes are what i think a standard young school boy would wars in the 80's, simple blue shirt, pants, and red converse. The colours are also very complimentary, I made sure not to pick colours that would drown each other out, instead they help each one stand out even better. The company is for mainly children so I wanted the logo to be cute, fun and energetic.
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